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Be The Media UPDATE

August 2007


In this issue:

1. Success at BEA (Book Expo America) Conference
2. Welcome new contributor Alex Mandossian
3. Teleseminar Series coming soon
4. Pre-publication discount ending. Act now, save $6/book
5. Next month: How to build your platform and email list

“If you want ink and airtime for your book, you need to know how the System works. David Mathison’s BE THE MEDIA reveals the secrets.”

Dan Poynter: Author & Publisher, The Self-Publishing Manual (15th Ed)

1. Success at BEA (Book Expo) Conference

Book Expo (BEA) in NYC last month was a tremendous success. We were overwhelmed with people buying advance copies of Be The Media, requesting our consulting services, and booking us for speaking engagements.

The first one in the booth was the buyer from Barnes and Noble! They want to resell the book when available.

Our booth was swamped with buyers - librarians, authors, publicists, teachers, musicians, cartoonists, speakers, licensors, filmmakers, podcasters, bloggers, politicians, and videobloggers.

Here is the Be The Media booth before the show started:

The calm before the storm: BEA 2007

2. Welcome Alex Mandossian

We are delighted to have Alex join the stellar cast of contributors to Be The Media.

Alex wrote a sidebar called "Teleseminar Secrets" for the Be The Media chapter titled "How to Self-Publish Your Book."

Since 1991, Alex has generated over $233 million in sales and profits for his clients and partners via “electronic marketing” media such as TV Infomercials, online catalogs, voice/fax broadcasting, Teleseminars, Webinars, Podcasts and Internet Marketing.

He has hosted teleseminars with many of the world’s top thought leaders such as Mark Victor Hansen, Jack Canfield, Stephen Covey, Les Brown, Vic Conant, Brian Tracy, David Bach, Harvey Mackay, Harv Eker, Joe Vitale, and many others.

Read all about it on the blog. Welcome Alex!

3. New Teleseminar Series

Our new, upcoming, free teleseminar series is designed to use audio to amplify the lessons from the book.

Next month, we'll start exploring Be The Media in depth by interviewing some of our contributors in a teleseminar series.

Take a look at the book's Table of Contents and then let us know what contributors you would like to hear from!

Stay tuned!

Buy now and save $6/book!

Buy BE THE MEDIA by clicking hereThanks to everyone who purchased advance copies. Your funds will help us finish this fantastic resource for independent artists.

BE THE MEDIA teaches fans to support and reward artists directly. Fans move from being consumers of a product, to being patrons of artists.

Copyediting is coming to a close. We are down to layout, index, and then the printer!

Buy now and SAVE $6 per book. This "advance" sales discount will come to an end once the book is published, so ORDER NOW.

To process your order, click the cover above or link below:

Buy BE THE MEDIA by clicking here

5. Next Month: How to build your platform

Q: How do I build my platform and manage my email list?
This is the question I get asked most often. 

EVERYONE needs to build and manage their list of contacts  - whether you are a musician, author, filmmaker, insurance agent, politician, advocate, missionary, podcaster, blogger, or boy/girl scout.

In next month's newsletter, we'll teach you how to build your platform and manage your contacts more effectively.


"David Mathison's BE THE MEDIA is the best overall resource available to help you build out your platform."

- Rick Frishman, President, Planned Television Arts

Issue #1 (08.15.2007)
Circulation: 11,082

Buy Advanced Copies Here:
Act now - s
ave $6 per book!

Buy BE THE MEDIA by clicking here

Buy BE THE MEDIA by clicking here

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Visit Us On The Net:
Be The Media Web Site
Be The Media Blog

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Upcoming Events:
September 27California Democratic State Senate Candidates’ Forum
(7pm, Olney Hall, College of Marin)

Meet incumbent State Senator Carole Migden and State Senate candidates Philip Kranenburg, Mark Leno, and Joe Alioto Veronese.

Moderated by David Mathison, Publisher of Be The Media.

Hosted by California 6th Assembly District Democrats.

Media News:
Murdoch Wins Bid for Dow Jones
Dow Deal Stirs Skeptics
FCC Stifles Debate on Ownership

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